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U Beauty

Tina Craig is the founder of BagSnob (one of the first American blogs) and a consummate beauty authority. As a busy woman, she wanted to systematically simplify her 13-part grooming routine without sacrificing impact. This inspired her to develop U Beauty. The beauty brand offers smart, science-backed skincare that delivers superior results. All the products are clean, vegan and cruelty-free.

About U Beauty

In 2005, Tina Craig started one of the first American blogs: BagSnob. This made her a popular influencer and consummate beauty authority. As a busy woman, she wanted to systematically simplify her 13-part grooming routine without sacrificing impact. Over the years she developed high-quality skincare products that replace excess with essence. U Beauty was born! The beauty brand offers smart, science-backed products that delivers superior results. U Beauty's patented "SIREN Capsule technology" is at the heart of the brand. It has the power to permanently change your skin for the better. All the products are clean, vegan and cruelty-free.